Can you think of any era of fashion more in sync with cinema than the 1930s? The body-hugging bias cut was still a new, even radical concept back then, especially for a wedding gown. While a French designer named Madeline Vionet pioneered the bias cut gown in the twenties, the thirties was when it took form in the long, lean silhouette we most remember on stars like Garbo and Harlow. During this golden era it wasn't Paris as much as Hollywood that decreed the low down on fashion. Hollywood designers and the actresses who wore their creations had a lasting influence on the way we look at weddings and fashion even today. Their work is enduring because the big screen was so saturated and exposed with so much of this new chic of the time. The beginning of the 1930s ushered in dropped waistlines and skirts hung in bias ruffles and handkerchief treatments; bodices were still fairly relaxed. It wasnt until the 'nightgown or slip ' look made it's way into evening fashion that the waist was visible once more. By the end of the era, waistline still defined, we were seeing wider shoulders and big hair evolve into what would be the look of the 1940s.
TIPS FOR CREATING A 1930s LOOK
* Silhouettes were sleek and draped the body in lightweight high sheen satins and crepes.
* The platform shoe wasn't introduced till the 1940s, so if you're going for authenticity think satin, low-heeled and strappy.
* Two of the most popular necklines were the halter and cowl, often cut very low in the back. Actually the look was so daring, tongues clucked as the etiquette police of the time declared, 'no nice lady wore such things out at night'. Ladies had different ideas though and wore these back-baring styles anyway. Today the bare back is pretty much a staple in bridal collections . . . .
*Hair was either bobbed or worn slicked back and in a low chignon. Marcelling (deep waving process) was still being used. Accents were often florals, feathers or jewels worn in the hair as seen below.
All Dresses by Amy-Jo Tatum
Header Photo: Shona Nystrom of Studio 7Teen//Hair and Makeu by Katy Marshall
Photo 2: Bride Chic//Hair by Bun Bun Bridal Lab
Photo 4: Jim Vetter Photography//Hair and Makeup by
Photo 6: Bride Chic//Hair and Makeup by Rachel Gardena
Photo 7: Bride Chic//Hair and Makeup by Alicia Desmaris Flores
Photo 8: Shona Nystrom of Studio 7Teen//Hair and Makeu by Katy Marshall